All you Need for Product Photography
First of all, we have the basics of product photography, where you can learn everything about setting up your camera and the basics of product photography.
We also have a Shopify Store Guide where we can explore how you can increase your sales with the best images on Shopifying.
Finally, we have photographs that are fairly self-explanatory, but it is still a great resource
You may not be aware of this, but the platform on which you host your e-commerce site most likely has a photo plug –
which can help improve your business and boost sales. If your online store sells products made by someone else, you can get product photos from your supplier for free
Typically, the vendor who provides you with product photos is of good quality, and they often do not show the face of the model, which costs more.
It will also be more likely to be the same product images that will appear on other websites.
If your company sells unique products and your supplier cannot provide satisfactory product images, you can take photos yourself or Hire a professional product photographer.
However, DIY product photography can be a false bargain, as fewer – than – excellent photos of your products can drive customers away and end up costing you in the sales. According to a recent study,
almost anyone can learn to take good product photos, even if they are not professional product photographers.
If you need to hire a professional to take care of your e-commerce product photography, it is important to know what questions you need to ask. Once you have the answers, you can better assess the candidate and find the right person to do the job. Great photos generate revenue, as 93 percent of customers regard the visual appearance as an essential part of a purchase decision.
Use the above process to set up your service and create a list of contacts using it, and use it as a starting point for the next step in your search for a professional product photographer. Sources: 0
As websites such as Shopify, Ebay, Etsy and Amazon facilitate online sales, there is a significant need for product photography. If you already have a DSLR camera and tripod, the extra equipment you need is a fraction of what you can make yourself.
Later, when you decide to expand your business, you can do SEO and test Facebook and Google ads. We have partnered with Many Ecommerce Website to provide you with the best tools and services for
product photography for your website, e-commerce site and mobile app
Poor image quality leads to visitors perceiving your website as less trustworthy, and they are likely to change their orientation pretty quickly.
Blurred or pixelated photos make it more difficult for buyers to get a clear picture of their product and ultimately negatively affect the user experience. The sharpness of the image should be at least 0.5 mm higher than the width of a human eye.
If your site has interesting and captivating photographs,
you can immediately attract people’s attention with a good image quality and attract their attention.
For this reason, good product photography is an essential part of any strong e-commerce strategy. Indeed, images are so important that 75% of online shoppers say they make purchase decisions based on product photos. According to a recent study, 22% of purchases are returned after you have viewed various photos on your website.
The last thing you want to do is worry about a re-shoot due to inconsistencies in your product photos.
Although you should not rely 100% on these types of photos, they can be very effective in combination with other product images on your website to build trust with potential customers.
When it comes to product photography and e-commerce, we discussed this in more detail in our previous article.
The above image is an example of a user-generated photo
that lends credibility to your product by showing how it can be used.
if you don’t have a large customer base and are looking for high-quality user-generated images, one tactic is to offer influencers free
or discounted products in exchange for images.